The Complete Package
alarming statistics
“63% of sports rights holders report losing up to $100,000 annually—and one-third lose over $1,000,000 annually—in potential sponsorship and merchandising revenue due to relying on “anonymous” social media followers instead of verified first-party data.”
“Sports organisations primarily lack deep fan data: clubs only know approximately 24% of their audience by name.”
“Over 95% of sports teams use social media for reach, but this is mediated by algorithms, leaving clubs unable to track individual purchasing habits or directly contact these users.”
THE SPORT SPONSORSHIP APPROACH…
“we recognise how stretched commercial departments are. our team exist to act as a helping hand, accelerating your sponsorship sales. however, the real value lies within modernising your entire approach to partnerships.”
The Complete Package
Accessing Customers
You can unlock incredibly valuable data for sponsors by adjusting your strategy for accessing your social media audience and most importantly, the fan data arriving via your ticketing platform. Sport Sponsorship can help you to unlock this valuable data, without creating extra work for your Commercial or Media Teams.
Increase Revenue
By adjusting your value return for sponsors, your club can open doors to fresh revenue streams. The more commercial traction Sport Sponsorship unlocks on behalf of your club, the more opportunities your club will generate to sell sponsorship and increase valuations of your current inventory.
Unlock your true potential
We have all the tools you’ll ever need to give your commercial profile a BOOST. Regardless of whether you require a little help or a comprehensive review and refresh, Sport Sponsorship has everything required to accelerate your commercial evolution.
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Often, ticketing is your gateway to gathering fresh data or communicating with a new audience. We can help you implement a structure which allows you to collect, utilise and monetise your data via focused sales actions and well-structured campaigns.
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Athletes, podcasters and sports clubs have a HUGE following, with access to high volumes of customer data. We help to convert your data into sponsorship which provides a variance of income opportunities.
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Good visuals make a MASSIVE difference. Sport Sponsorship will ensure your photography or videography represents your brand well and acts as the visual hook which can often act as the first decision making action for any new customer or data entry.
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Utilising your website as a sales operational tool will help you to centralise your commercial functions and act as the hub of your marketing profile. If your website isn’t making your commercial operation easier, we can consider a minor redesign or a more comprehensive overhaul.
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It’s all good and well creating an all singing, all dancing commercial product or service. However, if no one knows about it or can’t find key information via Google, Bing, or any other search engines, the value of your hard work is often diminished. Our PPC experts can help you to generate leads, secure online sales and improve your online presence.
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Social media growth is so important to all sports organisations or athletes. A healthy following or reach can often convert the most lucrative sponsorship deals. Therefore, it’s critical you have a clear strategy, with realistic targets and milestones. It’s very likely you may have a healthy following now but also equally likely you aren’t reaching your full potential. Our social media strategists can help you reach your goals and grow your following or engagement online.
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In addition to sponsorships, we can explore well-matched partnership opportunities which help to add value to your business. This may be operational efficiencies, the integration of AI solutions or perhaps extending usage of physical or digital facilities.
Our Simple Process
Meet
We meet with you to agree an estimated amount of sponsorship packages, which you are not predicted to sell within a season.
Quote
Once we have agreed which packages are available for Sport Sponsorship to sell, we will send a quotation for your review.
Approve
If you are happy with our quotation, we will proceed with finding you buyers for sponsorship packages, at the agreed commission rate.
Sell
Upon sale, we will take care of the renewal of each sponsor, so you don’t have to. If a sponsor decides not to renew, we would aim to identify this early and find you a replacement before the following season commences.
SPONSOR FEEDBACK
Got a question?
Interested in asking a question about our process? Complete the form and we’ll give you a call or drop an email.
our sports clients
