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SHIRT SLEEVE @ GLASGOW CITY FC (SEASON 25/26)

£12,000.00

A prime sponsorship package on a strip attracting superb media attention, from a club with high ambitions in the SWPL and European Football. This is an opportunity to associate your brand with a genuine trailblazer in women’s sport. Shirt Sleeve sponsorship is a superb package for any sponsors aiming to benefit from a blend of television, online and in-person advertising, with a truly incredible brand.

A prime sponsorship package on a strip attracting superb media attention, from a club with high ambitions in the SWPL and European Football. This is an opportunity to associate your brand with a genuine trailblazer in women’s sport. Shirt Sleeve sponsorship is a superb package for any sponsors aiming to benefit from a blend of television, online and in-person advertising, with a truly incredible brand.

BRAND AWARENESS

ANTICIPATED ONLINE EXPOSURE: Glasgow City FC achieve 6M views via their social media, per season. Additionally, views via press releases are estimated at 1M views. This is an excellent opportunity to increase brand awareness.

ANTICIPATED ON-SITE EXPOSURE: Approx. 50,000 views. Your brand is on display for all home and away games, domestically and in European competition. Additionally, your brand will also be viewed globally via fans wearing merchandise in public.

ANTICIPATED TELEVISION EXPOSURE: Total viewership is approximately 2M.

DEMOGRAPHICS: Families and predominantly female fans. Women’s Football has a very high rate of decision makers amongst its fans, with the current average being 79%.

ADDITIONAL BENEFITS

AS WELL AS HAVING PREMIUM ADVERTISING ON THE MATCHDAY SHIRT ALL SEASON, YOU WILL BENEFIT FROM THE FOLLOWING PERKS.


THE NUMBERS:

  • “VIP DAY” - AN OPPORTUNITY TO INVITE CLIENTS OR COLLEAGUES (MAXIMUM GROUP OF 5) TO A MATCHDAY, WHICH WILL INCLUDE COMPLIMENTARY TICKETS AND AN OPPORTUNITY TO MEET THE PLAYER OF THE MATCH AND MANAGER AFTER A HOME GAME.

  • 3 SEASON TICKETS

  • 1 SIGNED AND FRAMED SHIRT

  • 1 SOCIAL MEDIA ANNOUNCEMENT, PROMOTING YOUR NEW PARTNERSHIP

  • 3 ADDITIONAL SOCIAL POSTS TO A GROWING AND WELL-ENGAGED SOCIAL MEDIA AUDIENCE

  • 3 PITCHSIDE ADVERTISING BOARDS

THE CLUB’S SOCIAL MEDIA FOLLOWING

  • YOUR BRAND SEEN BY:

  • FACEBOOK = 59,000

  • INSTAGRAM = 18,000

  • X = 22,000

  • TIKTOK = 80,000 likes

CORPORATE SOCIAL RESPONSIBILITY

  • Glasgow City FC’s academy and foundation support 200 girls, aged 7 - 17 into regular football.

  • The club is focussed on developing and maintaining a strong community of young athletes and families.

  • One of the country’s first “girls-only” academies.

  • A trailblazer in women’s sport. Glasgow City is a club with a rich history, which has always had a deep focus on equality and promoting women’s sport. This is a very unique brand association opportunity for the right organisation.

ABOUT THE CLUB

  • 31 Major Trophies

  • 16 Scottish Women’s Premier League titles

  • Two-time UEFA Women’s Champions League Quarter-finalists

  • Featured on EA FC

  • High and regular TV coverage on Sky, BBC Alba, BBC Scotland, BBC Sport and BBC iPlayer.

  • An average of 10 Glasgow City matches a year are broadcast to an average audience of 55,000 per match.

  • Weekly match highlights reach 70,000 engaged viewers.

  • Total viewership is approximately 2M.

  • 79% of women's football fans are decision makers

  • 62% of UK citizens are interested in women’s football