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TRAINING KIT @ GLASGOW CITY FC (SEASON 25/26)

£25,000.00

A sponsorship package designed to inspire and make a real difference. This is an opportunity to fully engage with a team which has high ambitions in the SWPL and European Football. The package includes; excellent matchday advertising as it is also used as the squad’s matchday warm-up kit, superb social media exposure, as well as the chance to produce truly engaging video content with the athletes. Additionally, you have the opportunity to allocate 10% of your investment directly towards providing even better facilities to the girls in the club’s academy.

A sponsorship package designed to inspire and make a real difference. This is an opportunity to fully engage with a team which has high ambitions in the SWPL and European Football. The package includes; excellent matchday advertising as it is also used as the squad’s matchday warm-up kit, superb social media exposure, as well as the chance to produce truly engaging video content with the athletes. Additionally, you have the opportunity to allocate 10% of your investment directly towards providing even better facilities to the girls in the club’s academy.

BRAND AWARENESS

ANTICIPATED ONLINE EXPOSURE: Glasgow City FC achieve 6M views via their social media, per season. Additionally, views via press releases are estimated at 1M views. This is an excellent opportunity to increase brand awareness.

DEMOGRAPHICS: Families and predominantly female fans. Women’s Football has a very high rate of decision makers amongst its fans, with the current average being 79%.

ADDITIONAL BENEFITS

AS WELL AS HAVING PREMIUM ADVERTISING ON THE TRAINING KIT ALL SEASON, YOU WILL BENEFIT FROM THE FOLLOWING PERKS.


EXAMPLES OF BENEFITS:

  • AN INVITATION TO A “BEHIND THE SCENES DAY”, ALLOWING YOUR PARTY (MAXIMUM GROUP OF 5) TO MEET THE PLAYERS, MANAGER AND FOUNDERS DURING A TRAINING SESSION.

  • THE OPPORTUNITY TO STAR IN AN INSPIRATIONAL VIDEO, SHOT AT OPEN TRAINING. THIS WILL FEATURE THE PLAYING STAFF AND EITHER THE MANAGER OR FOUNDER.

  • 10% OF YOUR INVESTMENT WILL BE ALLOCATED DIRECTLY TOWARDS THE ACADEMY, HELPING TO NURTURE THE FEMALE SUPERSTARS OF TOMORROW.

  • 4 SEASON TICKETS

  • 1 SIGNED AND FRAMED TRAINING SHIRT

  • 1 SOCIAL MEDIA ANNOUNCEMENT, PROMOTING YOUR NEW PARTNERSHIP

  • 4 ADDITIONAL SOCIAL POSTS TO A GROWING AND WELL-ENGAGED SOCIAL MEDIA AUDIENCE

  • 2 PITCHSIDE ADVERTISING BOARDS


THE CLUB’S SOCIAL MEDIA FOLLOWING

  • YOUR BRAND SEEN BY:

  • FACEBOOK = 59,000

  • INSTAGRAM = 18,000

  • X = 22,000

  • TIKTOK = 80,000 likes


CORPORATE SOCIAL RESPONSIBILITY

  • Glasgow City FC’s academy and foundation support 200 girls, aged 7 - 17 into regular football.

  • The club is focussed on developing and maintaining a strong community of young athletes and families.

  • One of the country’s first “girls-only” academies.

  • A trailblazer in women’s sport. Glasgow City is a club with a rich history, which has always had a deep focus on equality and promoting women’s sport. This is a very unique brand association opportunity for the right organisation.


ABOUT THE CLUB

  • 31 Major Trophies

  • 16 Scottish Women’s Premier League titles

  • Two-time UEFA Women’s Champions League Quarter-finalists

  • Featured on EA FC

  • High and regular TV coverage on Sky, BBC Alba, BBC Scotland, BBC Sport and BBC iPlayer.

  • An average of 10 Glasgow City matches a year are broadcast to an average audience of 55,000 per match.

  • Weekly match highlights reach 70,000 engaged viewers.

  • Total viewership is approximately 2M.

  • 79% of women's football fans are decision makers

  • 62% of UK citizens are interested in women’s football

RETAIL RIGHTS

There is the opportunity to upgrade your package to include your branding on the Training Kit, when it is launched for retail sale. The training kit is yet to launch, so this is an excellent opportunity to be an integral part of the grand reveal, and benefit from highly increased brand exposure.